They’re predictable.
Every year we run a sale of some kind in January.
Sure, it’s nice to get a sales boost in the New Year and we know people love getting stuff at lower prices, but it’s become a little predictable and staid at this stage.
So what are we going to do this year?
Well this time round we’re going to “jazz it up” a bit.
Instead of just giving a lower price on a product or service for the next 30 days, we’re going to “mix it up” a bit.
What does that mean?
Well in essence it means we’re going to offer discounts on different things at different times.
So, for example, we could decide to give away our entry level hosting plan for a 24 hour period at a knockdown price, or we might offer IE domain names for a fraction of our normal retail price.
How will this work?
It’s kind of an experiment, so how exactly it will pan out is a bit “up in the air”.
We’ll be pushing out offer codes through a variety of media, so if you want to get your hands on a discount then you’ll need to keep an eye on us on Twitter and Facebook. We might shove a few discounts on this site or my personal blog, or maybe we’ll give a few codes to bloggers.
Who knows?
Of course this might prove to be a total disaster, but I’m always willing to try something new just to see what happens.
What do you think?
Are we crazy?
Would you prefer a “traditional” sale?
Let us know what you think – all feedback is welcome!
We’ll be kicking it all off either tomorrow or Monday, but in the meantime if you’re looking for a discount feel free to use the coupon code: movehost
The small print:
Any discounts and offers will be valid for the initial subscription period. They will rebill at the full price rate on their anniversary
About the Author: Michele Neylon
15 Comments
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Super idea 🙂 maybe a place to alert aswell on your main page
We’ll probably put something up there – just need to find a bit of space to slot it in 🙂
Michele
Well, spicing thing up might be good both ways : keep existing customers alert AND your “notyoureveryday” visitors will return more often for “deals”…
Good idea. Keeps people coming back looking for more. Don’t forget to use Twitter to advertise this too! Happy New Year to all the guys at Blacknight.
Raul – hopefully 🙂
Mark
All posts from here end up on twitter as well (unless they’re scheduled …) and a few of us have personal accounts on there as well
Michele
I hope you put the offers up on the blog. I HATE Facebook and I’m not a user of twitter. Should this exclude me from being aware of the offers? I would hope not!
R
Robin
We will put most offers up in multiple locations, however some will only be available via facebook or twitter – sorry!
Michele
Eagerly awaiting some discounts on hosting!
Can’t wait to see what may be on offer…
Dave
Just keep an eye on here, twitter and facebook. A lot of the offers we’re planning on running will only be available for 24 – 48 hours
Michele
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Hey,
Another vote against Facebook & Twitter! Don’t use either. You’ll find most people that are wedded to the internet – try to spend their free time away from it.
Email is best for me
🙂
Hi Michelle,
Happy New Year and the best wishes in 2009!!!
“…or maybe we’ll give a few codes to bloggers….” – Count on me to host it on my blog! 🙂
Cheers,
Ivan
Another vote against Facebook & Twitter. I spend my working life on computers so I don’t care for social networking sites. Don’t exclude those of us who socialise exclusively in the real world.
Hi Michele
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