Horses, Foam and Coffee

The guys in MadeInHollywood did a fantastic job on our mug packaging a few weeks ago.

They’ve since gone off and taken some more photos of the packaging with actual Blacknight branded mugs (we didn’t have any!) and I thought they looked really cool, so here they are:

And another angle…
Which leads into this angle …
So the question that begs to be asked ..

If we had Blacknight mugs, would people really want them?

Would you use them if you had one?

About the Author: Michele Neylon

Known for his outspoken opinions on technology and the Internet, Michele Neylon is the award winning author of several blogs and co-host of the Technology.ie podcast. A thought leader in the Internet community, Neylon is active within ICANN and an expert on policy, security, domains, ICANN, Nominet and Internet Governance. You can stalk him on various social media networks including Twitter and Instagram

15 Comments

Francesco July 28, 2009 at 10:22

Does the foam help keeping you drink warm/cold?
Paul July 28, 2009 at 10:28

I think they look really cool. You could sell them for a small premium but also send them as a promotional good-will to new customers (or older ‘nice’ customers…)
Michele Neylon July 28, 2009 at 10:29

Francesco
It’s just the packaging 🙂 ie. the box
Michele
brendan strong July 28, 2009 at 11:11

I’d use one. You already sent me an IE mug though. I use that, for coffee mainly but also for tea. Sometimes juice. It’s a multi-functional liquid dispenser, when you think about it. Packaging was very cool. Although, it came through the door as a bundle. If there were some way to wrap it so it retained the horse head shape, it’d be seriously cool. Mind you, I just want to impress my postman with the type of post I receive.
Forbairt July 28, 2009 at 11:29

I probably wouldn’t buy one … but they’d be great promotional material I reckon.
Wonder if the handle came out of the foam if it’d manage to keep the coffee warmer while you drink it ? 😀
Phil July 28, 2009 at 12:27

I’d love one, and I’d use it.
Keith July 28, 2009 at 13:00

I want one! 🙂
They look great, but I wouldn’t buy one.
Jimmy July 28, 2009 at 16:58

Would be great for runner up prizes but in my little opinion they would be GG for booth-babes to hand out at IIA Conferences and such? (surely Niall is a booth babe at this stage?)
Niamh Fitzpatrick July 29, 2009 at 14:05

I would love love love one. You could give me one for 25th last month Michele 🙂
Mike Moore July 29, 2009 at 14:19

They look great. Could you spare one for your neighbours across the river in Hanover! The guys and gals in the newsroom would probably use one too – Who knows it might find its way into next week’s Nationalist!
Michele Neylon July 29, 2009 at 21:37

As soon as we get some done we’ll let you all know 🙂
We currently don’t have any!
Michele
Eamonn July 30, 2009 at 11:24

UBER cool… i want one
Ria Brennan July 30, 2009 at 18:42

Why are you teasing us!! 🙂
Adam H July 31, 2009 at 15:33

You really should start giving them out!
They look amazing, would be great for drinking my home grown coffee 😛
Amanda Schuhe August 3, 2009 at 10:04

The foam is a stylish solution to adapt your logo in 3d. So, chapeau for the guys who made it.
But I wouldn´t really buy one..my eco-friendly soul prevent me for buying things with extra (unuseful) packaging..unless it is maize-foam?